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In an expanded sense, Telosity also points to an endpoint for the company that is more concrete - an archetype and exemplar to which we hope all companies might aspire and have come to call, “The Character Company.”

The Character Company offers increasing meaning and contribution to society by virtue of its continued journey of discovery and habitual, unswerving pursuit toward the values implied by Purpose and Authenticity. In fact, The Character Company fully lives its meaningful Purpose and exemplifies Authenticity through congruency of its Culture with its Brand.

This is the model for the sort of company that will thrive in accordance with the new set of social expectations that are quickly reshaping the business landscape.

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