Let's put business

For Goodness' Sake

Satisfy the hunger for meaningful business

For generations, we’ve only asked businesses to deliver profits – but not anymore. Consumers and employees are demanding that business deliver social value as well as financial value, yet many of our companies are ill-equipped to successfully attempt this critical pivot.

If you want to put profit to work for purpose, this book will help. Find out how you can help your company become a vital force for good by delivering on its “purpose-for-others” through an authentic brand and hopeful culture... and inspire others to join you.


Based on the blog series with more than 250,000 views

John Siefert 2

For Goodness’ Sake articulates far more than superficial corporate self-help or individual betterment. This is, instead, a new conception of how business meets a changing world…”

John Seifert

Worldwide Chairman and CEO, Ogilvy

Chris Wignall

For Goodness’ Sake is not a typical business book. It is something much more like a call to revolution.”

Chris Wignall

Executive Director
The Catalyst Foundation

Wendy Tite

"Chris Houston is a passionate and articulate writer whose insights will hit you like a cold shower..."

Wendy Tite

President, JWT Enterprises
Retired Executive, BMO Financial Group

Dr Joe

“NO ONE is as capable of showing us the way to a new form of successful business organization. Read Chris Houston’s ideas on Telosity and join the action to make it happen!”

Dr. Joe DiStefano

Professor Emeritus
IMD and Richard Ivey School of Business


Order book on Aerio
Paperback: $16.95US
Hardcover: $26.95US
USE CODE "telosity" to get 10% OFF!
Order book on Amazon
Kindle: $4.16US
Paperback: $16.95US
Hardcover: $24.97US
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